Why MBA Prep Coach?

98% admitted to a top MBA program…80% to a top 5…most to their first choice school


In a sea of qualified MBA applicants….who stands out? The candidate with clear passions, career goals and a personal brand. The memorable candidate.


I connect your experience, skills, and strengths into a succinct, persuasive value proposition. This is conveyed to the admissions committee through your resume, essays, application responses, letters of recommendation, Linked In profile and school interviews. 


I have helped dozens of statistically-challenged applicants break into top American and European MBA programs. 98% of my clients are admitted to top programs, creating a quantum shift in their lifetime earning potential.


In terms of credentials, I’m a life coach, marketing professor, and a resume specialist. Yet what really counts is that I’m a good listener, a great editor, and very devoted to the success of my clients.


My coaching brings forth your most compelling, authentic content. As partners, we shape a distinct, memorable brand that shines through each part of your application.

Reasons for my success

Skilled at conveying your value

Eliciting concrete post-MBA goals

16 years of post-MBA experience informing your apps

My academic experience will help enrich your essays

Guiding your prep for video essays and interviews



Having worked for five large admissions consulting firms, I’ve read and edited several hundred essays. I know what has been “done to death” by applicants, and where the opportunities lie.


Work with a personal, skilled seasoned professional. I actually have in-depth experience with it ALL – MBA program knowledge, coaching skills, creative storytelling skills AND business communication mastery. Plus, I am a warm and caring person.



I got the call today and was accepted!! I’m so excited and at a loss for words. Thank you so much Farrell. Unbelievable and feel very humbled and lucky to have this opportunity. I really appreciate you pushing and encouraging me to pursue Kellogg. I wouldn’t be here without you.

"Just wanted to inform you that I received an admit from Kellogg, Tepper, and UCLA in round 2. I am joining Kellogg. Your interview tips helped a lot."

- A. Abhishek

"I thank Farrell whole heartedly for helping me get admitted to INSEAD, my dream B-school. When I found her on GMAT Club, I had already applied to London Business School, and was rejected without getting even an interview. In order to improve my essays and increase the chances to get admitted by my dream school, I decided to go with her, even knowing we on a very tight schedule..."

– Y. Jiang, Xian. China

"Farrell was a real life saver in the MBA application process. I first came to her to help me in developing a holistic application that was tailored to my target schools. Her process effectively identified key strengths and weaknesses in my candidacy and developed a strategy to give me the best chance of getting accepted..."

– L. R., Chicago, IL

"Farrell is the only one who believed in me. First, she spent hours learning about me, to make sure I chose schools that fit me, and also, where the adcom would appreciate my international background the most. Honestly, this is probably the most important part of the application process and most students neglect it..."

– K. Marie, Paris, France

"Farrell not only helped me connect the dots and tell my story, but also guided me through an important process of self-knowledge. The methods used during the process were simple and effective in finding answers about myself and my objectives. Knowing about myself was an essential step towards achieving my short and long-term goals..."

– G. Azevedo, São Paulo, Brazil

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seeking an MBA or EMBA from a top business program

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